Jameel Prize 2013 at V&A
Honoured to be one of the 10 shortlisted for the Jameel Prize 2013 at V&A, Victoria and Albert Museum.
Text from the Jameel Prize page about my nomination:
Pascal Zoghbi is an Arabic type designer who was born, lives and works in Beirut, Lebanon. He graduated from Notre Dame University, Louaize, Lebanon with a BA in Graphic Design in 2002, and from The Royal Academy of Arts, The Hague, The Netherlands with a Master of Design in Type and Media in 2006.
Zohgbi is the founder of 29letters, an Arabic type design and typography firm in Beirut, and his work includes creating new Arabic fonts, corporate identities and print publications. He is one of only a few designers working in the relatively new discipline of contemporary Arabic typograph.
For the Jameel Prize 3, Zoghbi will exhibit examples from his 29LT Fonts Collection. His work refers to the traditional Arabic calligraphic style and his challenge is to draw the new fonts in a contemporary way yet in line with the structure and proportions of traditional letters. Depending on the design brief of the project, he will choose which traditional style of Arabic calligraphy such as Kufic, Naskh, Thuluth, Diwani or Ruqaa to base his design on. He might also make a hybrid type based on two styles. Understanding the traditional calligraphic styles and comprehending the proper structure of each style is a key aspect for a contemporary Arabic type designer.
